Results Driven Group SEO Campaign
The Brief
September 2010 - Present
Results Driven Group offer nationwide training across numerous skillsets. Due to the public sector cuts being made they felt there was an opportunity to offer public sector training. As a result they tasked us with reaching the top of natural search for the competitive keyword ‘public sector training’.
Search engine optimisation or SEO is the process of improving a website's visibility on search engines such as Google.
SEO Results Delivered
Within 7 weeks we had taken Results Driven Group from obscurity to the first page of Google and the commercial benefits were quickly apparent.
- Organic traffic across the whole site went up by 39%
- Enquiries from the public sector training campaign were, and still are, being generated frequently from the SEO campaign
SEO Synopsis
Results Driven Group was a fantastic website with plenty of unique content but lacked anything on public sector training. We added content, completed onsite SEO and set about a process of offsite SEO under instructions that quick success was crucial.



